Regaining control of online presence
SCTM creates stonework and dry stone structures in Reunion Island. Despite recognised expertise, their old Wix site didn't allow for a lasting presentation of projects or the collection of sufficiently detailed requests. Contacts arrived via email, sometimes without a usable phone number or email address. Some prospects were lost before the first conversation.Communication also relied heavily on Facebook. Projects could be shared out of context, or even taken by other players, without the site serving as a clear reference for Sylvio's work.
Turning the form into a qualified quote request
The new form asks for the prospect's contact details, the site location, budget, requested service, type of stone, surface area, project details, and, if necessary, attachments. Every request Sylvio receives thus contains the useful elements to call or reply immediately.This qualification also improves the prospect's thinking: budget, deadline, and constraints are specified from the start. Sylvio can prioritise requests without wasting time piecing together the requirements.
Making projects a lasting sales tool
The site centralises services, intervention areas, guarantees, and completed projects. A gallery of nearly two hundred photos shows the level of finish on the sites, while remaining smooth thanks to lazy loading of images.Imported images are associated with a traceability marker to facilitate the detection of potential reuse. They are then organised by service type: stone cladding, stairs, retaining walls, and parapets.
